Creative professional based in Arlington, MA. Specializing in web design for political campaigns, nonprofits, and small business.
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Catching Elephant is a theme by Andy Taylor
Just a couple random thoughts on a Sunday night…
bit.ly Sidebar
I’ve been sort of mixing and matching between tr.im and bit.ly for link shortening for a few weeks. I like bit.ly’s analytics, and their VC funding and recent integration with the Twitter webapp bode well for their future. As for tr.im, they have some impressive analytics themselves, but I mostly use them via Nambu.
bit.ly’s (new?) sidebar feature, however, is going to sway me even further in their direction. Seeing the discussion around a link on Twitter, Friendfeed, and I’m assuming others (Facebook, Disqus, ?) is a killer application of this data, especially when it’s overlaid over the page itself.
How long until Twitter acquires bit.ly the way it did Summize? The name itself is relatively unimportant, but the function is as vital to Twitter’s growth as search was at the time of that purchase.
(via my twitter at pfmartin)
I was surfing through some TwitPic photos yesterday when it occured to me to check the domain http://flic.kr. Sure enough, Flickr/Yahoo owns it (.kr top-level domain for South Korea). My immediate thought was that it would be an excellent way to integrate Twitter functionality into what’s already the best photo-sharing site…and only moments after posting that thought, I discovered that they’re already on top of it…or at least they’ve integrated the code into the source. Someone has already taken the initiative to write a simple “Tweet this Photo” bookmarklet, which works great.
What makes it really strange, though, is that this has all happened in the past week. I suppose it’s just another indication that (a) Twitter is dominating headlines and attention recently, and (b) the internet is such a vicious echo-chamber that my seemingly original idea also occurred to people who actually have an impact in the very near past. Weird.
Every once in a while I like to take stock of my web habits and see where I’m really spending my time. I test out new sites and services at a pretty brisk pace, dropping the majority in a vicious selection process. The survivors aren’t necessarily the best, but they’re where I spend my time, and it’s worth reflecting on why:
Susan Blackmore, The Meme Machine, in reference to the internet’s exponential effect on the replication, proliferation, and saturation of memes, the theoretical cultural equivalent to biology’s genes. This was published a decade ago, and the internet merited a chapter about a dozen pages long. Ten short years later, data aggregation and access is far beyond anything she could have foreseen: our images, correspondence, media consumption, social relationships, even our idle thoughts. The collective consciousness (humanity as a giant metaphysical echo chamber, a meme machine indeed) is taking shape and refining itself at a rate far exceeding our biological evolution.
Think too long about this and you’ll find yourself wondering about SkyNet and the matrix…
I try not to write about why big media is broken or needs to be fixed. It’s complicated and there is huge money at stake.
But I’ve been part of a number of so many conferences, dinners and meetings on the subject lately. I just can’t keep still (read quiet). And I hear that “analog dollars vs digital pennies” thing one more time….
First a few things.
1. I don’t think big media is stupid. There are amazing businesses built from big media and I love their content.
2. I don’t believe that all big media has the same shortcomings and risk (sig difference between newspaper woes and that facing cable networks and msos)
3. i believe that content owners should be paid.
Okay, with that out of the way, let me share some thoughts.
I believe that big media could learn a lot from the software industry.
The software industry has changed tremendously over the years. It’s clear to me that the old traditional software approach (expensive, finsihed goods, big licenses, piracy risk) is long for this world. MSFT knows this and they are trying to reinvent themselves (I give them credit for that).
The busines model for great software has changed. It’s about open source (mysql), it’s about open api (twitter), it’s about professional services (red hat), it’s about advertising (google), it’s about subscription services/asp (amazon s3/ec2) and it’s about bottom up (salesforce.com).
Why did this happen? I could write a long blog post on that but there were market pressures combined with innovation. And the old model simply wasn’t going to scale.
The best part about these new models is they created bigger and new value for end users, developers and creators. New entpreneurs could build new things. New businesses could bulid new things. People & companies are making a living with these new models and it’s working.
Consider the iphone app store. if they kept it closed they would have sold less iphones and less developers would be making money.
I’m sure MSFT would’ve liked to remain in the old world forever but wishing for it just doesn’t make it so.
Big media needs to learn from this. Instead of fearing the internet they need to think about a world where every home has 100Mbps up and downstream. And my mobile device will have it too since it has wifi. And cellular will give me 10mbps downstream at some point in the near future as well.
And that is a good thing. More distribution and faster pipes is a gift.
Big media needs to take that and run. Create new forms of content, new packing, new distribution, new business models. Just like the software folks did.
Don’t hide. Time to put stakes in the ground and build the future.
—
ps: there is a lot the tech community can learn from big media. I’ll cover that in a future post.
Excellent points, and one more thing I would add. These big media companies are falling into the same trap that the music industry has: they can’t decide whether they want to be content producers or content distributors. NBC and Fox are trying to limit the innovation at Hulu, which has proven to be a legitimate distribution network for their content, because it overlaps with their own distribution network. If they could just concentrate on creating great content and being platform-agnostic, they would eventually find a way to make plenty of money through new channels…but they can’t, because their conglomerate business model is so dependent on the legacy distribution network, just like the record companies.
Twenty years from now, there will still be content producers and there will still be consumers. They are eternal and necessary. Distribution networks and middlemen are not, and will continually be replaced with better systems through the gradual process of evolution and the violent upheaval of revolution.
Thank you David, Jacob and the rest of the Tumblr. staff. You’ve created a wonderful product and an amazing community. :DI just found this, but I wanted to reblog it. I’m so happy to have V5 finally released, and that it was so well received. There is a lot more coming, just wait.
Also, big ups on using the proper Tumblr secondary/print font ;-)
Agreed. The new dashboard is a great improvement, and I have a feeling v6 will introduce a better way to track reblogs/likes and whatever else they come up with (answers?) in a dashboard sidebar of some sort.
David, Marco, Jacob, and the rest of you - thank you, and keep up the good work!